Merivale CEO Justin Hemmes’ getting spree has continued with the purchase of yet an additional venue. This time, the hospitality mogul has ordered 115 Jonson Street in Byron Bay. Formerly house to Cheeky Monkey’s Bar, as very well as an adjoining therapeutic massage spa, the much New South Wales north coast site will turn into the Sydney-based group’s very first Byron Bay location — and its closest to Queensland.

The acquisition of the Byron Bay outpost comes at a chaotic time for Merivale, with the firm obtaining three new venues in the previous week — and a overall of 5 this year. The buy of 115 Jonson Street follows identical transactions that have extra the Lorne Resort in Victoria, Norton’s Irish Pub in Sydney’s inner west, Tomasetti Home in the Melbourne CBD and The Quarterdeck in Narooma to the group’s portfolio. The two Victorian internet sites will mark Merivale’s to start with outdoors of NSW.

The Byron Bay residence has been obtained from fellow hospitality group Red Rock Leisure, which currently personal venues across NSW, Queensland, Victoria and Western Australia, together with Ludlow Bar & Dining Room, The Toff and the PJ O’Brien’s Irish Pub chain. Though no concrete ideas for the venue have been declared, Merivale has verified that it will reopen the web page as a cafe and bar later on this year. It’ll obtain the keys on Friday,  May perhaps 28, but has not introduced opening plans as however.

“I’ve been likely to Byron since I was 10 decades old, so it has often been a put shut to my heart. I cannot wait to open up our to start with venue on the north coast and invest far more time in the location. You can find merely no place like it,” explained Hemmes.

Merivale currently operates much more than 60 venues across Sydney, which includes popular restaurants Totti’s and Mr. Wong, pub stalwarts The Beresford and Vic on the Park, and expansive bars Ivy and Coogee Pavilion. The group’s advancement has been in particular recognizable in recent a long time, with high-profile purchases of The Duke of Gloucester Resort and Hotel Centennial preceding this new operate of venue purchases.

Justin Hemmes

Merivale will open up its initially Byron Bay venue at 115 Jonson Road, Byron Bay. For additional aspects, maintain an eye on the company’s web page.

Best picture: Google Maps.


Released on May perhaps 25, 2021 by

Ben Hansen